Ask New Zealand to Be Cruelty-Free! 

Animal testing is the beauty industry’s ugly secret, but Humane Society International is leading the largest-ever global campaign to end this shameful practice. Our Be Cruelty-Free campaign was instrumental in making Europe the world’s largest cruelty-free cosmetics zone, and in achieving an India-wide ban on animal testing for cosmetics. But we’re not stopping there.

Exciting update: The NZ Parliament will soon vote on revisions to New Zealand’s Animal Welfare Act. Right now the revisions do NOT include a ban on cosmetics animal testing. But an amendment has been proposed that would insert a ban into the Act. We need your help to make sure this amendment is included in the Bill—for the sake of the rabbits, guinea pigs and other gentle animals who could fall victim to this horrible cruelty.

TAKE ACTION: Ask Parliament to make New Zealand the next country to Be Cruelty-Free by banning animal testing for cosmetics.



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Ask New Zealand's Parliament to ban animal testing on comestics. Click "Submit" when finished.



Send this message to New Zealand's Parliament now:


Dear Member of Parliament,

I'm contacting you to to ask that you support Mojo Mathers’ Supplementary Order Paper (SOP 044) to the Animal Welfare Act.

If passed, this amendment would see New Zealand join the European Union, Israel and India in banning the cruel animal testing of cosmetics such as shampoo or lipstick. I wholeheartedly support it and urge you to do the same.

Public opinion overwhelmingly favours such a ban, and the success of hundreds of cruelty-free companies like LUSH and JASON is proof that animal testing isn’t necessary to produce safe, innovative and profitable cosmetics. In fact, the New Zealand Cosmetic Toiletry and Fragrance Association has given the proposed testing ban amendments its full support saying it “welcomes the move to demonstrate our opposition to animal testing and support the understanding in international markets that New Zealand does not test on animals for its cosmetic products.”

Please help ensure animals will not suffer for the sake of cosmetics products. I urge you not to miss this opportunity to score a win for animals, consumer safety, and New Zealand’s reputation. The world is watching. It’s time for New Zealand to Be Cruelty-Free.